Desert Sharks Triathlon Club - Marketing Coordinator


Club Marketing Coordinator NAME: Jim Sargent OFFICER POSITION:Marketing/PR Coordinator HOMETOWN: New Hampshire FAMILY: I am married to my soul mate Valerie and we have two children Ellisa 12 and Jarod 10. We moved to Salt Lake City 2 and ½ years ago from New Hampshire. So far we love it. OCCUPATION: I am a professional Sales Engineer and currently I manage a Sales Engineering Team for a local software company. AVERAGE WEEKLY TRAINING: 10-12 hours depending on my travel schedule. Sometimes more :>) sometimes less :>( FAVORITE WORKOUT(S): Swimming and cycling. I typically hit the pool for a 1000 yd workout 3 times a week in and out in 2o mins. Cycling, I just like to ride with my new friends on the Shark Team. Generally my ride distance is between 20-40 miles but I will be stepping it up this year FAVORITE/MEMORABLE RACE(S): Martha’s Vineyard Olympic distance race was one of my best. I came out of the water in 33rd place out of 650 and then I was able to hold my own on the bike finishing in 2 hrs 14 mns. I was very happy. Next favorite Race was the Boston Aids benefit another Olympic distance and although I was more satisfied with my fundraising than my race, it was for a great cause and, I managed to finish. I had a great head to head bike race, out and back on Memorial drive in Boston, against a guy on a flaming pink Serotta with a feather in his helmet. I finally dropped him with about a mile to go. He passed me on the run ;>( CURRENT TRIATHLON GOAL(S): Baja Half ironman is in my sights. I have never done the half iron distance and feel it is time to step up. I am also looking forward to the Utah Half later this year and I would like to do at least one international race in the next 2 years. WHAT INSPIRES YOU TO COMPETE AND TRAIN: I am not sure. I have been an athlete since I was 12 years old and have strayed in and out of various sports settling on Triathlon in 1995. I guess I just believe we should stay active and triathlon is active. PERSONAL RECORDS: If I finish the Baja 70.3 that will be a personal record. I race against the person next to me at that time and place. I rarely place in the medals in any of the races. I am a solid middle of the pack guy. See ya out there. DESERT SHARKS MARKETING/PR COORDINATOR DUTIES -Develops annual sponsorship plan to support club activities and objectives for the year. -Promotes the benefits of club sponsorship to area businesses and retailers who view Triathlon and Multisport athletes as a target audience and potential customers. Solicits funds to form a sponsorship "contract" between area businesses and the club. -Leads development of club clothing and other merchandise to promote the club in the community. Develops relationship with vendors and coordinates an organized merchandise sale with club members.		USAT SANCTIONED CLUB CLUB SPONSORS CLUB VENDORS SPECIAL THANKS



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